Wilmington Friends School (DE) Sets Plans To Work With Connor Associates
President Mike Connor is pleased to announce that Wilmington Friends School has engaged Connor Associates’ over the next six months. The consultancy will cover a range of services including pricing elasticity and strategic financial planning, which will be led by Finance and Operations Strategic Partner Thom Greenlaw. Services also include an Enrollment Feasibility and 2025 Forecasting to identify mission-fit families, an Alumni Survey to gather value-related ROI data, and an External Image Audit to assess perceptions in the admission funnel and among community influencers.
“When a school combines these services, it recognizes that every aspect of the School, from financial planning to assessing program to amassing tangible and emotional evidence of value—all of these pieces are interlocking. That’s what sets our work apart from other firms. We concentrate on the big picture.”
Wilmington Friends School was founded in 1748, and currently serves children from preschool through 12th grade in Wilmington, Delaware. Ninety percent of the students who attend Wilmington Friends are non-Quakers and have the opportunity to experience a global education curriculum with signature international programs that include IB and School Year Abroad.
What often brings families to WFS’s Quaker education is the appeal of an academic program with depth--one that truly asks students to think, to collaborate, to be creative, to take risks--within a caring community that balances focus on the individual with responsibility to the common good. As at most Friends Schools, diversity is integral to WFS’s educational objectives and to its mission as a Quaker school. The defining belief of Quakerism is that there is “that of God” in everyone. That belief gives rise to a profound respect for the dignity of each person and an obligation to lead on issues of social justice. Guided by Quaker principles, WFS seeks to build and sustain a community of students, families, faculty, staff, administrators and trustees with a variety of identities—in terms of culture, economic means, ethnicity, gender, nationality, race, religion and sexual orientation.
Connor Associates is proud to have Wilmington Friends School (DE) as a client. Although Connor Associates is based in northern California, our 16 associates and strategic partners span the country. Over the past 22 years we have served the market research, planning, and branding needs for hundreds of private, charter, independent, and international K-12 schools in the US, Europe, Africa, and Asia. If you’re interested in knowing more about Connor Associates and our strategic partners, contact us here.
