Connor Associates Kicks Off Project with Dawson School (Lafayette, CO)

Dawson School in Lafayette, Colorado has selected Connor Associates for a 2025-2026 predictive modeling enrollment feasibility study and 2029 forecasting as well as an external image audit. Dawson School is a Boulder County community of K-12 educators, faculty, and parents who believe education should not only prepare students for academic success - it should prepare them for life.

We used Mike’s Enrollment Feasibility and Five-Year Forecasts before Strategic Planning and an enrollment push several years ago and decided to return because of the real-time results in enrollment we saw then, and the research we seek to prepare for a sustainable future.
— George Moore, Head of School at Dawson School (CO)

About Dawson School

Families who choose Dawson School receive world-class education and opportunities. The 107-acre campus is designed for students to feel secure, inspired, and part of a community. Dawson is known for its college preparatory program and for providing K-12 students with a relevant curriculum that prepares them for an increasingly competitive, innovative, and connected world. Dawson is also dedicated to providing students with meaningful, challenging experiences, personalized attention, and strong social-emotional programming.

Whether a student's interests lie in academic disciplines, athletics, technology, the arts, business, or passions outside of school, Dawson provides a path for students reach their potential and graduate with a strong sense of self.


 

Mike Connor

Mike Connor is Founder and President of Connor Associates, a communication, marketing, enrollment management, financial services, and fundraising advocate for public and private schools and nonprofit organizations.

With Strategic Partners and Research Associates across the United States, Connor has worked with hundreds of clients spanning 4 continents and 26 states since 1998.

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Connor Associates stakes its value on its experience with providing comprehensive services, including ensuring proof of ROI through Image Audits (reputational asset and risk management), Alumni and Alumni Parent Surveys, Enrollment Feasibility Studies which identify qualified appropriate prospects at rooftop level, Five-Year Enrollment Forecasts, Location Studies, Business Office Evaluations and Plans (pricing sensitivity, tuition elasticity and analysis, benchmarking, reliable revenue streams, and capital management), Strategic Marketing Plans based on research, and onsite training and coaching to get everyone in your school and your trustees supporting enrollment, retention, and philanthropy. Our recent offering, Administrative Leadership Search, is a very creative, fast, and effective approach to finding, training, and keeping the best people on your leadership team — and it’s a surprisingly different approach and a better value than you may get from job boards or other search firms. Find out more about Leadership Search and other new services such as Compensation and Benefits Studies, Strategic Financial Planning, and Ten-Year Financial Modeling here.